Monday, February 26

Headstart International Launches colorpHlex in India


Headstart International has expanded their portfolio of Professional Hair Care Division with the launch of colorpHlex™. The official unveiling will be held at Professional Beauty India on Sept. 26-27, 2016 at Bombay Exhibition Centre, Goregaon.

colorpHlex™, a bond builder, penetrates, protects and strengthens hair during the color and bleach process with ColorStrong™ Complex, a naturally derived vegetable protein molecule that helps reduce damage and breakage.

“colorpHlex™ produces results in color-treated hair that rivals the strength and resiliency of virgin hair. And even though the ColorStrong™ molecule is amazingly strong and effective, it’s still derived from a natural vegetable protein combined with a polymer and not totally indestructible,” explained Kevin Wachs, colorpHlex™ CEO. “So it’s important to protect the hair with our Home Care Kit to maintain the beautiful results and vibrant color achieved in the salon.”

To combat color loss and damage, colorpHlex™ has launched its Home Care Kit as a way for hairdressers to provide their clients with products that help maintain salon results at home. The kit consists of a shampoo, conditioner and leave-in treatment & detangler. Price Range: colorpHlex™ Intro Kit: INR. 4,975 (16 services), colorpHlex™  Professional Kit: INR. 8,975 (32 - 35 services); colorpHlex™  Salon Kit: INR. 27,975 (132- 135 services) and colorpHlex™  Home Care Kit: INR. 2,475.