Friday, January 19

Sephora Announces Flagship Store in Kolkata

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The French cosmetic brand, Sephora opened its doors to Kolkata at the city's premium lifestyle shopping destination – South City Mall. The grand opening also features mini flash makeovers and makeup looks conducted by Sephora’s trained beauty advisors. 

With a presence in 31 countries, this is Sephora’s 15th outlet in India. Spread across 3,200 square-feet, Sephora will present their complete offering with special sections for makeup, skincare, fragrances, bath and body, haircare and accessories for women and men’s grooming. The store presents Sephora’s own range of makeup, skincare, bath and body, accessories and men’s grooming and several exclusive brands Sephora, Benefit, Makeup Forever, Becca, CoverFX, Smashbox, Stila, Burts Bees, Glam Glow, Boscia, Foreo, Percy & Reed, Zirhetc which are exclusively available at Sephora.

Keeping in line with international standards, the store has been tastefully created and made into different sections to be clutter free and adorned with Sephora’s beauty and animation themes, making it easy for beauty enthusiasts to pick their favourite beauty essentials. The upbeat music and bright colours will create a lively shopping experience for the consumers.

In anticipation of the most awaited beauty launch, a beautiful Sephorain-lit installation has been created at the atrium of South City Mall reflecting the identity of the brand. 

“We are absolutely thrilled to be launching in Kolkata city. Owing to the city’s cosmopolitan nature, we hope to meet everyone’s beauty needs with a vibrant store offering of cult favourites and exclusive beauty services,” says Vivek Bali, Chief Operating Officer – Sephora India, Arvind Beauty Brands.

He further added, “Sephora is also now exclusively available on www.sephora.nnnow.com and we would absolutely love for our neighbouring cities in East India to come to the store and experience the aura of Sephora or pick their favourite products online.”