
The dynamism continues in the beauty industry as brandsare launched and established one’s enter new segments.Different organizers try their hands at running professionalevents in India with what maybe regarded as limitedsuccess.
Beaute Espace finds it a good time to discover the key growth driver in the beauty industry and pin-points theyouthful factor in it all! Each brand and distributor
confesses to getting a large percentage of their turnoversfrom this category which is demanding and may not bebrand loyal immediately, but are likely to be so once the trust is established. But the brands cannot overlook the
other part of more mature citizen who takes decisions that
are based on experience and having done it’s bit, is also
traveling and spending.
The ingredients business is looking up as more and more
companies look for sophisticated solutions, upscaling
products and businesses.
Professional hairdressing is becoming more flamboyant in
the urban and semi-urban areas but the demand and supply
factor may become imbalanced at one point soon. The
government and industry regulations are an imperative at
this point to ensure the non-discerning consumer does not
fall into the wrong hands.
In all, India beauty market in 2007, will indeed be an
interesting place to be.
