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BBLUNT Launches #GrowOutChallenge during COVID Lockdown

BBLUNT Launches #GrowOutChallenge during COVID Lockdown

With the ongoing lockdown, many are missing their regular salon appointments and the internet is flooded with queries from people seeking information and tips on DIY haircuts. A bunch of viral videos showcasing the ultimate haircut fails stresses how important it is to not take the matter into your own hands.

In view of the rising interest in DIY hairstyling,  BBLUNT is urging consumers to undertake the #GrowOutChallenge. BBLUNT’s Avan Contractor and Adhuna Bhabani, both feel that certain aspects of haircare are best left to experts. Cutting hair takes a lot of skills and tons of practice and they recommend holding it off until one can get to visit a professional to help them out.

BBLUNT is encouraging consumers to grow their hair out so that their hairstylists have a beautiful mane to work with, post the lockdown period. The brand is also constantly innovating by bringing lifestyle influencers and their in-house stylists onboard to share hair hacks, tips to maintain the length and hairstyles to indulge for a quick DIY hair makeover.