Charlotte Tilbury Partners Nykaa to Debut Her Make-up Brand in India
British beauty entrepreneur and A-list celebrity make-up artist, Charlotte Tilbury is all set to introduce her eponymous make-up and skincare brand in India on 19 November 2020, in association with lifestyle retailer Nykaa. The exclusive range of products will be available online on Nykaa.com as well as at Nykaa Luxe stores at DLF The Chanakya – Chanakyapuri and DLF Avenue – Saket in New Delhi and Forum Courtyard in Kolkata.
“Darlings, I am SO thrilled to be bringing my MAKEUP MAGIC and SKINCARE SECRETS to magnificent India for the first time ever!! India has such a rich, vibrant culture, full of incredible history, mesmerising colour and the most beautiful aesthetics which makes it one of the leaders for fashion and beauty lovers!!!! I can’t wait for you all to discover my red carpet beauty secrets, expert tips and tricks from my 28-year career as a makeup artist to celebrities and supermodels around the world, and all of my universally-loved, iconic products!! I am excited to partner with Nykaa to launch my brand for the first time in India,” said Charlotte Tilbury
“We are very excited to be launching this iconic brand in India, led by the creative force of entrepreneur and Founder Charlotte herself. Since our launch, Nykaa has focused on bringing the best of beauty from India and around the world available to customers all across the country. The Charlotte Tilbury collection of makeup and skincare products will give customers a new way to interpret their creativity and discover trends from the beauty genius herself,” says Falguni Nayar – Founder & CEO, Nykaa.
Charlotte Tilbury, MBE, is regarded as one of the most influential makeup artists of all time. From magazine covers and fashion shows to the red carpet, Charlotte has created iconic beauty trends and makeup magic for some of the biggest stars around the world. Her mantra, ‘give everyone the right makeup and they can conquer the world,’ is said to have led to the creation of her own makeup and skincare brand in 2013. The brand’s entry into the Indian market is a part of its continuing interest in expanding across Asia.
For the first time, Charlotte will be unveiling her iconic ’10 Looks Wardrobe in India’ that sits at the heart of the brand. The 10 off-the-peg, colour-curated looks are said to consist of the blended eye, cheek and lip colours you need to transform into the ‘Bella Sofia’, the ‘Golden Goddess’ or the ‘Vintage Vamp’.
The 10 Looks Wardrobe are:
- The Rebel Brave – Bold and beautiful makeup with electric emerald eyes and a glossy nude lip
- The Queen of Glow – Seventies-inspired makeup with a deep plum eye and a glossy pink lip
- The Golden Goddess – Beach-y, bronzed beauty with sun-kissed skin, bronze-y eyes and a glossy rose lip
- The Supermodel – Fresh-faced beauty with glowing skin, metallic gold eyes and a pretty pink lip
- The Bella Sofia – A sultry, glamorous Mediterranean makeup look inspired by Charlotte’s nieces, Bella and Sofia!
- The Uptown Girl – Timeless, polished beauty with a silver, sultry eye and radiant looking skin
- The Sophisticate Classic – Refined beauty with a sultry, matte eye, taupe-nude lips and flawless-looking skin
- The Rock Chick – Effortless, rock ‘N’ roll beauty with a smokey eye, pale nude lips and polished looking skin
- The Bombshell Bold – Statement beauty with a sultry bronze eye and ruby red lip
- The Vintage Vamp – Warm, autumnal beauty with a romantic russet eye and a deep scarlet lip