Cosmoprof Asia 2019 Concludes in Hong Kong
The 24th edition of international beauty trade event Cosmoprof Asia concluded its four-day run at the AsiaWorld-Expo (AWE) and Hong Kong Convention and Exhibition Centre (HKCEC) on 15th November 2019. The successful “One Fair, Two Venues” formula offered updates, industrial solutions, and innovative content to 2955 exhibitors from 48 countries and regions, who showcased their new products and services across 118,900 sqm of exhibition area.
24 Country, Region and Group Pavilions presented new projects from across the globe, with small and medium-sized companies coming from Australia, Belgium, Bulgaria, California, Mainland China, France, Germany, Greece, Hong Kong, Israel, Italy, Japan, Korea, New Zealand, Poland, Singapore, Spain, Switzerland, Taiwan, Thailand, Turkey, UK, USA, and for the first time, Russia. Korea was the Country of Honour for the 2019 edition, featuring around 600 companies across all sectors and presenting seminars and live demonstrations of what is new in K-Beauty.
“The show confirmed its leading role as the global beauty event dedicated to Asian-Pacific markets,” said Antonio Bruzzone, General manager, BolognaFiere Group, a joint venture partner of Cosmoprof Asia Ltd.
David Bondi, Senior Vice President – Asia of Informa Markets and Director of Cosmoprof Asia Ltd, added, “This year, we had made unprecedented investments in visitor promotions and logistics arrangements showing our commitment to delivering a world-class trade show experience to our customers.”
In addition to its wide range of exhibits, the B2B marketplace featured an exclusive programme that aimed to inspire, educate and drive innovation. COSMOTRENDS Gallery showcased the most interesting products and the upcoming trends of the beauty community. The Cosmoprof and Cosmopack Asia Awards Ceremony on 13 November 2019 celebrated the most outstanding products and industrial solutions. CosmoTalks sessions across both venues provided market updates and insights dedicated to specific beauty segments.