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DIEGO DALLA PALMA Launched in Mumbai with Much Fanfare 

DIEGO DALLA PALMA Launched in Mumbai with Much Fanfare 

Italian premium brand DIEGO DALLA PALMA MILANO, was launched in India recently  by Baccarose Perfumes and Beauty Products Pvt Ltd, the largest distributor in India for luxury beauty and also the first to launch multi-brand luxury cosmetic and perfume stores – Parcos.

Diego dalla Palma Milano is a historic Italian brand known for its expertise in makeup, skincare and haircare. With their presence in over 50 markets globally, now it is available also in India.

In celebration of the Italian National Day, The Consulate General of Italy in Mumbai, Italian Cultural Center, Mumbai Avid Learning, Vaishali S & Royal Opera House, Mumbai presented The Four Seasons.

The evening was a one-of-a-kind experience that bridged Baroque music, contemporary dance from Italy and Indian couture. The event showcased a performance by Oliva Contemporary Dance Project, including Francesca Dario, Gianluca Contini, Nunzio Perricone along with a fashion display of unique Indian handweaves by Fashion Designer, Vaishali S.

Italy’s famed composer, Antonio Vivaldi’s exceptional composition Four Seasons explored the dancers who, with their artistry and body turned into chords and harmonies.

Specially curated bespoke looks were created by the brand, for the models and dancers representing a vivid collage expressing Vivaldi’s 4 seasons.

Winter – white look – signifying the season of winter depicting a cool, calm serenity

Spring – turquoise look – the look celebrates the free spirit of the season with a vibrant spring touch

Summer – gold look – this look portrays the sun elaborated in all its glory

Autumn – blue look – defining the end of summer & onset of winter

The looks went hand in hand with the fashion collection by Vaishali S, the only Indian brand to have been invited to showcase at the Paris Haute Couture and the Milan Fashion week.

Vaishali S is one of the leading sustainability conscious designers in India, known both for Circularity and ecology, but also for her strong positive social impact on the communities of hand weavers: she uses only handloom fabrics developed by her, and then draped and shaped in stunning silhouettes thanks to her proprietary innovation of “cording”.

Diego Dalla Palma is an independent Italian brand that challenges market conventions and creates iconic, original and extremely high quality products. Their philosophy is one of a kind: they are fascinated by imperfection. Each woman is different and has mysterious details that make her irresistible and extraordinary. In every detail lies beauty. Their mission is to inspire bold choices. Their goal is to make women unique and let what is inside each of us shine. They are not used to following trends but rather discovering new ones.

They are a team with one goal: creating products that they would personally use and that do not yet exist. They have an internal R&D department and all formulas are developed and tested in Italy.