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Pantene and Head & Shoulders Launch Salon Give Back Grant Program

Pantene and Head & Shoulders Launch Salon Give Back Grant Program

Gold Series from Pantene and Royal Oils by Head & Shoulders, along with media partner Mirror Digital, a multicultural digital publisher network, have collaborated to support Black female salon owners and stylists whose businesses have been impacted by COVID-19.

The Salon Give Back Grant Program awarded 20 grants of $10,000 each, for a total of $200,000, to provide economic relief during these challenging times. The teams behind Gold Series and Royal Oils are committed to helping these salon owners and stylists reopen and rebuild during the pandemic and to elevating Black women through entrepreneurship.

While all businesses have been disrupted by the global pandemic and “Safer at Home” directives, businesses owned by women of colour have been especially impacted. Beauty salons occupy sacred space in the lives of Black women and are often a means of financial independence for the owners and their families.

“Salons and stylists are essential to our community,” said Lela Coffey – Vice President of P&G Multicultural Beauty. “We hope these grants enable stylists to continue to do the work they love, safely.”