Streax Presents New Ultralights Gem Collection
Streax Ultralight Gem Collection from Hygienic Research Institute introduces a range of hair shades such as Blue Sapphire, Green Emerald, and Purple Topaz, to match the ‘signature highlights’ trend gaining popularity in India. Said to be convenient to use at home, the collection of hair colours are ideal to create unique fashion statements as well as accentuate facial features and the overall personality.
Ashish K. Chhabra- Joint Managing Director, Hygienic Research Institute, says “At Streax, we make a significant effort in understanding the consumer demand and trends, and design our products keeping that in mind. Today, brighter and bolder shades are making it to the list of personal favourites, and we are happy to have these chic shades in our new Ultralights Gem Collection. We are confident of the success of our latest launch with the consumers who like experimenting with their looks. We take pride in the fact that we have been able to bring the best quality products to our patrons over the years and established a benchmark of excellence for Streax as a brand.”
Streax promises the widest range of hair highlighting shades as well as claims to be the only hair colour range to provide a free, home highlighting kit in the market. With the launch of the Gem Collection, Streax also claims to become the only organized player in the retail market to offer these three vibrant shades.
Streax Ultralights Gem Collection is available across cosmetic stores & e-commerce portals, at a retail price of INR 160.