The Moroccanoil Body Line Expands in India
American brand for professional and retail products in hair and skincare categories, Moroccanoil ®, recently expanded the Moroccanoil Body Line in India. The new collection includes a Body Lotion, Hand Wash, and Shower Gel—all available in the signature Moroccanoil scent, Fragrance Originale, as well as five new Moroccan-inspired fragrances, continuing its basic story of infusing its products with antioxidant-rich argan oil and other skin-loving ingredients like hyaluronic acid to nourish and hydrate.
Moroccanoil Co-founder, Carmen Tal says “With fragrance being such a personal journey, we are thrilled to introduce new scents that people can experience their own emotional connection with, just as they have with our iconic signature scent.”
“We strive to provide our consumers with luxurious, head-to-toe products for every step of their routine. I hope that with each use, these new fragrance profiles transport you to an invigorating Moroccan escape,” he adds.
Some new products include:
Ambiance de Plage: Defined ‘as an exotic beachfront escape’ it has notes of gardenia petals and shredded coconut.
Ambre Noir: A warm, spiced scent with notes of coastal amber, jasmine, and white cardamom.
Bergamote Fraîche: That tries to create a balance between vibrant bergamot and soothing mint.
Oud Minéral: Attempts at evoking ‘a Mediterranean beach walk with the fresh minerality of sea salt and smoky cedarwood’.
Spa du Maroc: A blend of black currant absolute, wild patchouli, and Zanzibar clove.
The collection also has the recently relaunched Moroccanoil Body Butter and Body Soufflé with moisturizing ingredients such as shea, cocoa, and mango butters, plant-derived squalane, and hyaluronic acid.
Price points vary from INR 1620 for 360 ML of NEW Moroccanoil Hand Wash to INR 4050 for 200 ML for Re-launched Moroccanoil Body Soufflé.
The Moroccanoil Body Collection is exclusively available at Sephora & post February 2023 it will be available at leading salons and spas across India.